Welcome to Southern Africa Direct

Southern Africa Direct is a free-to-air lifestyle and culture television channel that you can see on the UK Sky Digital Platform channel 283 (SA Direct on the EPG), and right here on our website.

This exciting new channel is the UK's first 'Destination TV' channel dedicated to providing an authentic and engaging source of information and entertainment for anyone interested in visiting or building commercial links with the countries of Southern Africa.

Gateway to the Undiscovered

Southern Africa Direct's TV programmes present the best of Southern African Lifestyle & Culture, Travel & Tourism and Commerce, whilst our website provides the gateway to a wealth of business and tourism information, links to travel products, and a range of unique Southern African goods and services.

Southern Africa Direct is free to view in the UK, on Sky Digital channel 283 (SA Direct) and simultaneously online at www.southernafricadirect.com.

Latest News

Southern Africa Direct, an exciting new lifestyle and culture TV channel, broadcasts live on Sky Channel 283 and simultaneously online at www.southernafricadirect.com.

The TV channel is dedicated to providing lifestyle & culture, travel & tourism and commerce information from 25 countries in sub-equatorial Southern Africa - an incredibly beautiful and largely undiscovered regions of the world.

It is the UK's first 'Destination TV' channel, completely devoted to one geographic region and provides a gateway to Southern Africa with an entertaining source of accurate information for anyone interested in visiting or building commercial links with the region.